Ads worth testing.

An AI ad lab where you make every call. It drafts strategies, messages and visuals as testable hypotheses. You approve, edit or kill each one.

Reads your ad performance. Never posts or spends.

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Why this exists

I hate AI slop.

Every AI ad tool I tried works the same way. Paste a URL, press a button, get fifty ads you had no say in. When they flop there's nothing to learn, because you never chose anything. Good ads come from decisions: who it's for, what they already believe, which claim to lead with. So I built Addapt the other way around. The AI proposes. You decide, at every step.

— Teimur, maker of Addapt

The problem

One button. Fifty ads. Zero say.

The usual AI ad tool

One button, fifty ads
No idea why it made them
Don't like it? Regenerate and hope
Every new version changes everything

Addapt

Every ad is a hypothesis you approve
The reasoning sits on every card
Edit any field, leave notes it learns from
Every test changes one thing at a time

How it works

Four steps. You sign off on each.

1
Paste your product
Drop a URL or a few lines. Addapt reads it and drafts who it's for, what hurts, which claims you can actually back up.
You: Fix what it got wrong before anything is built on it.
2
Choose strategies
Each strategy is a hypothesis: an audience, how aware they are of the problem, the pain to press on and the angle worth testing.
You: Keep the ones worth spending on, delete the rest, add your own.
3
Write, render, vary
Each strategy gets messages: one idea for one sharp audience. Each message gets visuals with their own copy that render as a 1:1 master and expand to 4:5 and 9:16. Vary changes one thing: the format or the look.
You: Approve what's worth running. When one wins, you know why it won.
4
Localize, launch, learn
Adapt winners for new markets, then watch them run. Results sync from your Meta account and winners are flagged on real statistics, not vibes.
You: Keep, kill or branch from what actually worked.